Brain Wellness Technology Market Overview
The brain is perhaps the most complicated organ in the human body, serving as the body’s command centre and influencing all aspects of existence. Brain wellness is the state of a person’s brain functioning across cognitive, sensory, social-emotional, behavioural, and motor domains that allows them to fulfil their full potential throughout their life, regardless of the presence or absence of illnesses. Numerous interconnected determinants of physical health, healthy environments, safety and security, learning and social connection, as well as access to quality services, all influence how our brain develops, adapt, and respond to stress and adversity, paving the way for strategies for both promotion and prevention throughout the life course. Addressing these factors of brain health not only improves mental and physical health, but also has significant social and economic consequences, all of which lead to higher well-being and help society advance. According to a research, it was estimated that 75% of mental disorders appear by the age of 24 amongst the population. Healthcare organizations are now collaborating with leading organizations across various sectors to catalyze change in brain wellness across the globe. Furthermore, with technical advances, healthcare is increasingly shifting from care of the sick to prevention of sickness and from volume-based care to value-based services. Neuroscience and brain health are no exception to these developments; companies offering everything from tailored interventions to marketplaces for mental health services, which in turn is proliferating leading to the growth of global brain wellness technology market.
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Segmental Analysis: Global Brain Wellness Technology Market
Over the last decade, a new technical marketplace for ‘brain fitness’ goods has evolved to fill the therapeutic hole left by over 20 failed Alzheimer’s disease medications. These products, which range from mobile apps to video games, attempt to improve users’ memory, visual and spatial skills, verbal recall, focus, and executive functioning. With the current surge in technology commercialization, scientists have investigated the vast terrain of Pervasive Neurotechnology patents. Brain health systems are now taking advantage of a wider population-measurement than ever before. CNSResp analysis helps comprehend precisely how individual reading patterns evolve over time, providing for a better understanding of diagnosis based on treatment effectiveness. Companies such as advanced brain monitoring and CNS response are already deploying systems that leverage the potential of big data, as seen in the figure above by neurometrics-driven report systems. Hence, the use of various advanced software and hardware for brain wellness has led to upsurge in market globally.
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In comparison, developments in mental health medicine may appear modest, but new ways of thinking and technologies are set to revolutionize both the diagnosis and treatment of mental disease, potentially having life-changing consequences for individuals. Traditional approaches towards helping people with mental illness include cognitive behavioral therapy (CBT), medication, counselling, exercise and a healthy diet. New technology can be used in combination with the above-mentioned usual methods. For instance, Virtual reality is widely utilised to treat a variety of brain illnesses by providing a sense of realism in a secure setting. The VR system progressively exposes an individual to a virtual state of being, helping them to confront their concerns. This method of treatment has also been used to treat various mental health issues where anxiety is caused by a specific scenario, such as a fear of flying or being in confined places. Mobile phones have also been used to assist those suffering from mental illnesses by delivering timely information. For example, David Haniff’s computer application sought to offer media to patients with depression in an attempt to raise their mood, and built a game to analyse the triggers of the disease, such as the patient’s family’s photographs or voice. Subliminal, relaxing music on an mpg file can also help patients’ moods by drowning out background noises. As a result of these improvements, the worldwide brain wellness technology market is expanding rapidly.
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Asia pacific region is anticipated to be the fastest growing region in the brain wellness technology market during the forecast period. For a long time, brain health has been a marginal issue in emerging economies, despite the terrible impact it may have not only on people immediately affected, but also on families, caregivers, social cohesion, and economic development. Although brain health is receiving greater attention, there is still a pervasive inclination to stigmatize and discriminate against persons suffering from mental illnesses. Across the Asia-Pacific region anything from 4% to 20% of the adult population experiences a diagnosable brain illness in any given year. There are also evidence that prevalence rates have increased in other nations, including China, India, Japan, Korea, Thailand, and Malaysia. Additionally, companies are introducing advanced technologies to diagnostics, treatments and analysis of various brain illness along with the aim to expand their presence across various Asian countries. For instance, Intellect, Asia Pacific’s largest mental health technology company, announced the official commencement of its regional expansion plans in Japan. The company aims to change the narrative of accessible and relatable mental health support for employers and consumers by providing end-to-end, 24/7 access to holistic mental health support through a single mobile app, which is currently available in 14 languages and provides mental health benefits solutions. Thus, with rising initiatives by healthcare organizations and leading market players in the brain wellness technology market, Asia Pacific region will experience huge growth in the upcoming years.
Key Players: Global Brain Wellness Technology Market
- Advanced Brain Technologies
- Amare Global
- ATENTIV
- Bitbrain Technologies
- BRAIN WELLNESS CENTER
- Brain Wellness Program
- Cogmed
- CogniFit
- EMOTIV
- HeartMath, LLC
- Neurogistics, Inc.
- NeuroSky
- NeuroTrax
- OmniActive Health Technologies
- Total Brain
- Other Industry Participants
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Global Brain Wellness Technology Market:
By Offerings
- Hardware
- Software
- Services
- Technology Development
- Research Consultancy
- Other Services
By Application
- Diagnostics
- Treatment
- Reporting
- Analytics
- Administration
- Others
By Therapeutic Area
- Attention Disorders
- Anxiety
- Depression
- Learning Disabilities
- Migraines
- Autism
- Sleep Disorders
- Auditory Processing
- Others
By Field of Use
- Brain-Computer Interface
- Neuroscience & Psychology Research
- Neuromarketing
- Others
By End Users
- Hospitals/Clinics
- Diagnostic Centers
- Research Centers
- Researchers
- Tech Companies
- Others
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By Region
- North America (U.S., Canada, Mexico, Rest of North America)
- Europe (France, The UK, Spain, Germany, Italy, Nordic Countries (Denmark, Finland, Iceland, Sweden, Norway), Benelux Union (Belgium, The Netherlands, Luxembourg), Rest of Europe
- Asia Pacific (China, Japan, India, New Zealand, Australia, South Korea, Southeast Asia (Indonesia, Thailand, Malaysia, Singapore, Rest of Southeast Asia), Rest of Asia Pacific
- Middle East & Africa (Saudi Arabia, UAE, Egypt, Kuwait, South Africa, Rest of Middle East & Africa)
- Latin America (Brazil, Argentina, Rest of Latin America)
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