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7-ELEVEN JAPAN CO. TO INCREASE SHELF LIFE OF ITS ONIGIRI RICE BALL PRODUCTS

Summary

Highlights – 7-Eleven Japan Co. to increase shelf life of its onigiri rice ball products. The company aims to reduce food waste by doing so. Each branch of the convenience store sells an average of about 200 rice balls a […]

Highlights –

  • 7-Eleven Japan Co. to increase shelf life of its onigiri rice ball products.
  • The company aims to reduce food waste by doing so.
  • Each branch of the convenience store sells an average of about 200 rice balls a day.
  • The current shelf life of a rice ball is up to 18 hours as it doesn’t contain any preservatives.

Seven-Eleven Japan Co. President Fumihiko Nagamatsu announced that in a bid to reduce food waste, the company intends to increase the shelf life of its onigiri rice ball products by approximately twice their current limit.

According to reports, the company from March 2021 intends to sequentially introduce products with later use-by dates. And by doing so, stores could extend the time they leave rice balls up for sale from the current approximately 18-hour period to a limit of a day and a half to two days.

The rice balls are limited to a shelf life of about 18 hours as it does not containing preservatives to maintain their quality.

Nagamatsu said that by doubling the products’ shelf life, the company is expecting rice ball waste to fall by about 50%. The company has set a goal of having 90% of its goods reach the same longevity by February 2021.

The company is currently investigating the possibility of avoiding using preservatives by putting nitrogen in the products’ packaging to keep them fresh.

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